TAMPA, FLORIDA, March 19, 2024 REVERSED, LLC (“REVERSED” or the “Company”), a fashion-forward, urban-centric intellectual property company known for its cutting-edge line of hats, proudly announces its partnership with basketball legend Mario Chalmers. The partnership marks the first basketball partnership for REVERSED and serves as the foundation for the company’s growth in the basketball market.
Mario Chalmers is a former professional basketball player hailing from Anchorage, Alaska. He gained prominence for his stellar collegiate career at the University of Kansas, where Chalmers became known for his clutch performances, particularly in the 2008 NCAA Championship game against the University of Memphis. With seconds left in regulation, Chalmers hit a game-tying three-pointer, sending the game into overtime. The Jayhawks went on to win the national championship in overtime, with Chalmers being named the Most Outstanding Player of the Final Four.
Chalmers played a key role for the Miami Heat during their successful championship runs in 2012 and 2013 and was known for his defensive prowess and ability to hit timely shots, earning him the nickname "Super Mario" from his teammates and fans.
Off the court, Chalmers has been involved in various charitable endeavors, including initiatives aimed at helping underprivileged youth and promoting education.
Scott Lee, Reversed Partner, said, “Mario is the perfect ambassador for us to bring into the REVERSED family to help us with our basketball growth, and we look forward to our partnership for many years to come. At first, he will be spearheading our Kansas hat, which he designed, but we have a much deeper pipeline of ideas that we are going to run with once we get through the madness of March.”
Mario Chalmers commented, “I’ve been following REVERSED for a long time, and I’m excited we have formalized our relationship for me to guide the company with their basketball initiatives. They have a deep network, and collectively, we believe we have enormous untapped potential in multiple markets that we mutually have strong interests in. I hope Kansas is the first of many partnerships with the REVERSED team.”
This collaboration highlights REVERSED's strategic and continued expansion into sports, solidifying its position as a trendsetter in the apparel industry.
For more information about REVERSED and its collections, visit www.reversedbrand.com.
Contact: scott@reversedbrand.com
About REVERSED, LLC
REVERSED, LLC is a Tampa, Florida-based company founded in 2022 dedicated to leveraging its portfolio of intellectual property names that are printed upside down and reversed. As the original reversed hat company, the company is backed by investors that span former Hall of Fame professional athletes, professional sports executive management, media and marketing agencies, a national law firm, and private equity executives. The company has built a roster of collegiate and professional sports brand ambassadors that it partners with in each area and handles all design, manufacturing, and operations in Tampa, Florida.